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Logitech’s Game Day gives employees a dedicated day off

Logitech’s Game Day gives employees a dedicated day off
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While video games have traditionally been regarded as little more than a form of entertainment, there's growing recognition that their benefits can extend well beyond the screen, including into the workplace. And one particularly renowned gaming technology company is putting that belief into practice by giving its employees a dedicated day off to do exactly what they enjoy most: play games.

Logitech International has announced Logi Game Day, an initiative that will allow employees to take a day away from their usual responsibilities to enjoy some gaming, while recognising the cognitive and professional benefits that playing games can provide.

The announcement follows the company's recent Logitech Ctrl Tomorrow study, which revealed that 81% of gamers believe gaming builds real-world confidence, reduces anxiety and correlates with stronger day-to-day work performance.

But Logitech isn't stopping at simply giving its employees permission to pick up a controller. Logitech G will also host a streaming event at its Americas headquarters in San Jose to celebrate the occasion on November 19th.

And there's more to the company's thinking than simply giving employees an opportunity to unwind. A separate study conducted by Logitech found that 98.8% of enterprise IT decision-maker (ITDM) respondents believe gaming skills translate directly into workplace capabilities, including strategic thinking, complex problem-solving and performing under pressure.

These findings prompted Logitech's chief executive officer, Hanneke Faber, to declare: "It's time to retire the stereotype that gaming is a waste of time. As a company designing products for work and play, we see every day how engagement in one sphere supports performance in the other."

Logitech G's general manager, Robin Piispanen, who will host the Logi Game Day event, shares that enthusiasm for gaming's wider benefits, particularly when it comes to teamwork and collaboration.

"Whether diving into a game like GTA VI or Call of Duty Modern Warfare 4, shaving seconds off lap times in Forza, or teaming up in an online battle, Game Day gives our team a shared purpose," he says. "We see firsthand how Logitech employees who sharpen their skills in-game translate directly back to work & problem solving."

The company's chief people officer, Elaine Laird, also believes that making time for play can have a positive impact on employees' working lives.

"Play is not the opposite of work," she said. "When people have dedicated time to log off, decompress and immerse themselves in play, they return with clearer focus, renewed energy and fresh approaches to complex challenges."

While it would be somewhat premature to suggest that companies across every industry will eventually embrace similar initiatives, Logitech's decision does reflect a changing attitude towards the positive role gaming can play in our everyday lives.